Welcome to Privosa

Our mission is to balance hertiage, innovation, and the precision of artisanship to provide fine jewelry collections and bespoke designs to every client.

In an environment that harbors inclusivity and progression, every customer is valued, cherished and empowered.

From the bottom of my heart, thank you for considering Privosa Fine Jewelry.

- Parth Jhaveri

Your Ring, Your Rules

At Privosa, we do fine jewelry differently, and we encourage you to do so too. Don't get bogged down by tradition, or what the jewelry industry tells you to wear. Choose a gemstone and design that represents who you are as an individual, and find a piece that tells your story.

Ethical & Traceable

We believe that the journey of our jewelry from earth to hand should benefit everyone along the way. From the mines and cutting houses to our designers to setters, our process is ethical. We always ensure our supply chain meets our criteria and only work with suppliers that match our ethical standards.

Inclusive. Always.

Our motto is simple: whoever you are, whoever you love, and whatever you are celebrating, everyone is welcome at Privosa. Our commitment extends to people of all backgrounds, including POC, members of the LGBTQIA+ community, those with disabilities, and anyone facing marginalization.

Creating Forever Rings

Fine jewelry should tell your story for generations to come. We pride ourselves on creating pieces that will stand the test of time. It's for this very reason we only work with the strongest gemstones, and the highest quality metals. 

The way our pieces are designed, cast and set are done so with with longevity in mind.

Fair Pricing

We keep sourcing and production in-house so that we can offer the best possible price to our customers.

No middle men means we offer some of the fairest pricing in the industry.

Guiding, Not Selling

Our role is simple; we're here to help you find or create your perfect ring or piece of fine jewelry. There's no hard selling. We use our knowledge and expertise to guide you on your jewelry journey.

When you can't find what your searching for, our designers will interpret your brief to create something unique with our bespoke and custom packages. It's an important decision, and one we are here to support. 

It all begins with the diamond.

We always begin with the fundamental element of every design: the diamond. Responsibly sourced from our extensive network of reputable suppliers worldwide, our expertise lies in natural diamonds, lab grown diamonds, and gemstones.


Each one is assessed and selected by our team to ensure it meets our quality standards and to ensure it's perfect for your forever ring.

Designing and creating

Our jewellery

When creating a new design, whether it's for our collections or a bespoke project, we work outwards from the gemstone, taking inspiration from nature, architecture and the art world. From giving tradition a little twist, to throwing the whole rule book of the window, every piece we make is created to stand the test of time and to tell your story for generations.

Our suppliers

We wouldn't exist without our network of suppliers. From the USA to India's gemstone cutting capital in Surat, our suppliers are chosen and vetted to ensure their values align with our own.

Diamonds are mined in many countries including Botswana, Canada, Angola and South Africa. They often find their way to Surat in India, the world capital of cutting-edge gemstone cutting technology, to be cut and polished.

Sourcing Diamonds

Our customers can trust that we will bring ease to the jewelry buying process. Behind the scenes, we sift through a collection of over 100,000+ natural, conflict-free, GIA graded diamonds for you to select. By providing our customers with the best options possible, our curated inventory is one of a kind, yet diverse enough to ensure that we can adapt to ever-changing trends in the industry.

Casting & Metals

Most of our rings are cast at a state of the art facility. Using CAD (Computer Aided Design) technology, we're able to create 3D models of your piece so that it can be printed and cast to our exact specification.

We use 10K, 14K, or 18K gold, and it's journey from earth to hand is ethical and fair.

Setting, Polishing & Repairs

All of our centre stone setting, resizing and repairs are done in Houston, Texas.

We're incredibly lucky to have everything in house, so we can get the final piece to you quickly and efficiently.